For me, music is all about feeling. The extent to which music is memorable and likeable depends on what emotions it evokes and the strength of these particular emotions. There is no way I’m going to describe better or more concisely how I feel about Flowertown’s new mini-album Half Yesterday than this piece from the press release: “it’s as if you’re floating around the city, people-watching through a soft focus lens.” It’s a perfect description of this dreamy record that seems literally and figuratively uninterested in screaming its importance to the world. Flowertown would rather sneak up to you with their understated dreamy lo-fi underground pop, slowly crawling their way under your skin. It’s kind of weird, and kind of beautiful.
Flowertown is Karina Gill (Cindy) and Mike Ramos (Tony Jay). Half Yesterday is out now through Mt. St. Mtn (LP) and Paisley Shirt Records (CS).